ALL DAYS AND TIMES ARE SUBJECT TO CHANGE AND ARE NOT FINAL!
Panel - Big Publicity. Small Budget w/ CNN's Valerie Strait + CBS Better Morning's Amanda Hurley
Marna Friedman with MWF Publishing will be sharing:
7 Steps To Making A Book Your Next Business Card
As a wonder woman, you have the power to leverage your expertise and create your own book. Learn the strategies to leverage your expertise and publish. Use your book as a marketing tool to help grow your business. Understanding the new technologies and how quickly and cost effectively you can produce a book will help you to move your business forward. You even have the ability to get it on bookstore shelves. Marketing tools, design, distribution, and sales can now be controlled and executed by you. What are the possibilities and how can you be part of this new channel? Learn the 7 steps to producing a professional looking book that will become one of the best marketing tools your company has to offer, including legal, graphics/layout, project collaboration, printing, branding, marketing/pr, and social media.
Barbara Giamanco, speaker and author, will be presenting of the The New Handshake: Sales Meets Social Media
Learn how to use social media to drive sales revenue. We cover:
How to Turn Prospects Into Paying Clients
Small business owners are talented individuals who made a decision to turn their passion into a business. But to keep that business alive, they must make sales.
However, sales and selling is often quite low on the list of what a small business owner truly wants to do so it can sometimes remain a bit of a struggle.
Ever felt like leads and prospects are slipping through your fingers?
Do you sometimes feel like selling and sales is sleazy, so you avoid it hoping you'd make sales anyway just with your talent or skills?
Ever wish you had the recipe for closing the sale most of the time?
Are you often puzzled as to why folks are not buying even though you know they need your services?
Tired of people saying that "the price" is the reason they're not buying?
In this content-packed, revenue-focused session, you will discover:
• One small change to make immediately that can dramatically increase sales in your business.
• The #1 mistake entrepreneurs make in telling others about their services (and it significantly reduces sales)
• 4 ways to tell if this is the right prospect for you (so you don’t waste time
chasing after the wrong customer)
• A huge shift you must make immediately in describing your offer, product, or service (another a sales-buster that most entrepreneurs aren't even aware of)
• A powerful way to introduce your offering to prospects (so that sales becomes almost effortless for you)
• A 3-part strategy for closing the sale most of the time.
• A surefire way to completely eliminate the fear, awkwardness, and
discomfort around selling (you may just begin to love selling after this)
---
Allison Babb Phillips is recognized as a leading expert on self-employment success for service professionals and
solo entrepreneurs. As an award- winning author, speaker and Small
Business Coach, she reveals easy yet lucrative strategies that small
business owners can instantly put into action.
Allison is the founder and CEO of GreatSmallBusinessAdvice.com
QR Codes - Quick Response; and quickly read by smart phones. Your business, no matter how small or large, could use QR codes in a number of ways. Put them on your website, add them to any print advertising, brochures, flyers, posters, invites for added and updatable content. Unlock the potential and power of QR Codes. Learn how to create, scan, track and use them. Give your business quick access to quick response.
Lively panel discussion on how to leverage co-working, virtual service providers and other new reality tools.
The power of Internet radio to build brand, reputation and authority is one of the best kept and most underused media tools out there today. Learn the 8 simple steps to creating your killer show and 5 tips for becoming a killer host.
Small business owners, Solopreneurs, WAHM's, coaches, consultants, trainers and more... oh my! You need to start leveraging YOUR creative genius and immediately! Yes, YOURS. You've got it. You are already using it... and like so many others, you are probably giving away so much when you could be leveraging it for YOUR gain and not everyone elses...
In this exciting keynote, our speaker will cover ways that creative professionals can use the law to :
AND! When you leverage your creative genius, you give your business:
Mind-mapping For Success
Is your mind swimming with great ideas? Do you enjoy brainstorming new strategies and concepts? Do you have lots of note pads with scribbles of great ideas? Is it important for you to be able to show someone your action plan?
Mind-mapping is a technique to take your brainstorms and random ideas and put them into a visual format for further review, collaboration and/or revision. It can also easily improve your memory recall of important plans and strategy details.
In this interactive session, you will:
- Review at least 3 valuable examples of mind-mapping for business success
- Discover at least 5 software resources (free and paid) that you can use for mind-mapping
- Explore how you could use mind-mapping as a means of collaboration with clients, business associates or mastermind groups
- Understand key best practices to making mind-mapping a valuable tool in your success path
You will leave the class with a mind-map underway for an actionable project or idea relevant to your business.
ALL DAYS AND TIMES ARE SUBJECT TO CHANGE AND ARE NOT FINAL!
Victor Antonio, Chief Sales Officer, Sales Influence. Victor has shared the big stage with some of the top business speakers in the nation including: Rudy Giuliani, Zig Ziglar, Dr. Robert Schuller, Phil Town (Author of Rule #1), Paul Ortellini (CEO of Intel), John May (CEO of FedEx Kinkos) and many other top business speakers.
Let's face it - we're ALL in sales. Yes, you too. How so? Because people have to buy YOU all the time, regardless of what product, service or idea that you are selling. Overcoming objections is how most of us have been taught to close a sales... but what if there was a BETTER way?
What if there was a method of presenting your product or service in such a a way that it would reduce sales resistance from a client thereby making it easier for you to close the deal?
Overcoming objections is how most of us have been taught to close a sales. But there's a better way; 'Blocking Objections'.
Attend this lively event and prepare to laugh, cry and take many notes while you learn the NEW method of presenting that will reduce the client's sales resistance to your product while at the same time increase the client's acceptance of what you're selling.
Many people practice on overcoming client objections to close a deal. The reality is that a deal will almost close itself if you can remove, or better yet, BLOCK, the objections upfront.
If you're tired of trying to convince people to buy by trying to overcome their every objection, we invite you to learn how the best-of-the-best in sales are closing more deals.
Attend this and hear from a panel of attorneys on the truth about:
You're in sales. Yes, you. Because no matter how great you are, how fantastic your product is or how wonderful your services are, people have to buy YOU all the time.
Attend this session and learn 7.5 proven ways to create trust, develop relationships, establish credibility and brand loyalty, and easily grow your business and network.
What's YOUR story? Learn the secrets of this powerful skill.
. Storytelling is an art as well as a powerful business tool. I bet you can recall several people you know in the business community and their "stories"... What makes them tick, why they do what they do... and you may find that those you have a stronger connection with those who you know their stories...
There is a reason that certain business people, sales execs, leaders, news anchors, networkers, etc etc all the way down to the age ladder to the child selling lemonade on the side of the street to buy new bike (or whatever "story" he shared with you) stand out more than others...
And that is because they use stories effectively to illustrate points, sell ideas and get the audience, no matter who they are, engaged.
But how?
When should you tell a story? What kind of a story do you tell? How do you create compelling content and engage with your marketplace. How do you take those skills and turn contacts into connections into commerce?
This is what Trey Pennington does and what he teaches. And THIS is powerful, advanced, insider stuff that can help you stand apart from everyone else.
Based out of Greenville, SC, international speaker and professional storyteller, Trey Pennington, is the author of Spitball Marketing, a member of the National Storytellers Association and founder of the Social Media Professor Radio show.
Considering that Facebook is one of the most visited websites in the world (other than Google), it has become a central topic in marketing discussions. Using Facebook for business is not as simple as slapping up a "fan" page and expecting everyone in the world to "like" your business. It takes planning and strategy for true success.
Do you find yourself asking any of these questions?…
In this class, we will address each of these questions and provide you with key action steps and resources to address some of the most common concerns of using Facebook in your social media marketing tool kit.
What's your "extra extra read all about it"? The power of a great headline is as old as the Town Cryer and Newspaper Boys!
Learn about the 6 elements that make a great headline and how to write great headlines, posts and Tweets that get more opens, attention and comments!
Today's content world is about competing for attention by standing out with what you say and how you say it.
By the time you leave this workshop you will have 5 great headlines for your next blog article, newsletter or Tweet!
With a fascinating story of raising up in the ranks from Hooters girl to Vice President of Training and Development in a very male dominated arena and now... to PRESIDENT OF CINNABON, you are not going to want to miss Kat Cole, a true woman to be reckoned with, on what it took to overcome stigma, break through the glass ceiling and now be at THE helm of one of the most recognized food companies in the country, if not the world
Selling the Room
Presentations that Inform, Influence and Increase Sales
Sales Training Description: Every time you get up in front of someone you're selling. In this sales training workshop you learn how to sell people (i.e., the room) on a product, service or idea. The fact is, you’re always selling:
We are always selling. Presenting is ALL about selling with the intent of "making more money" or improving your position! Learn how to do it effectively and maximize every 'sales opportunity'.
Think BIG: Build Relationships.
Improve Performance. Get Bottom Line Results.
Are you ready to step up your game?
Create unlimited possibilities with concrete ideas.
There's a whole world beyond Twitter, LinkedIn and Facebook but how do you know what sites do what, which should you be on and why do you care? In this session, Denise Quashie with Socially Planned with share more social media applications that you probably don't know about but should be using.
If you said yes to any of the above, then look no further... You can now leverage video on the web to accomplish all this and MORE!
Video is one of the fastest growing forms of marketing and does not have to be difficult... nor expensive!
Attend this and you will discover how to:
Our speakers were both news reporters.
Amani Channel is an award-winning producer, and broadcast news veteran. Amani Channel will teach you basics of getting started with video. Channel's work has been featured on Fox News Channel, CNN, Headline News, NPR and all over the Web. He's also produces web videos for his vlog www.MyUrbanReport.com.