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avatar for Barbara Giamanco

Barbara Giamanco

Social Centered Selling
President and Social Selling Advisor
Greater Atlanta Area

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Barb heads up Social Centered Selling. She’s the co-author of The New Handshake: Sales Meets Social Media – the first book published on social selling. She is the author of the Harvard Business Review article Tweet Me, Friend Me, Make Me Buy published in the July 2012. Her first of its kind research report: Social Media and Sales Quota proves the measurable return-on-investment when using social media to sell.

Barb has been evangelizing using social media for selling since 2004 and is known internationally as a Social Selling Thought Leader. She is a sought after Sales and Social Media Advisor, Speaker and Coach. She advocates that three things are needed for Social Selling success: Strategy, Skills and Execution. Technology does not sell for you!

Barb is a contributing writer and blogger for Top Sales World, Social Selling University, Harvard Business Review and the Sales Thought Leader Blog. She is recognized by InsideView as one of the Top 25 Influential Leaders in Sales, a Top 25 Sales Influencer on Twitter, one of Top Sales World’s 2013 Top 50 Sales and Marketing Influencers and her LinkedIn profile ranks in the Top 1% of profiles viewed.

Barb has a proven, 30-year track record in generating sales and capped a corporate career at Microsoft, where she led sales teams. Throughout her sales career, Barb has sold $1B in products and services.